I have discussions with many people each week regarding Twitter. I begin hearing a lot of the same questions about Twitter and see a lot of similar mistakes that people make while using Twitter. This post covers the main features of Twitter and how to effectively use these features.
I always like to think of Twitter as a natural extension of a person. If you were to go to an event, how would you behave? First, you'd find people who were talking about topics for which you had an interest. Next, you would listen in to what they were talking about. Finally, you would join into the conversation. In this example, there are two main components of the conversation:
The first step to take with a Twitter account is to find the right people to follow. I talk about this as getting into your world. Twitter is a vast universe and you have to find your world within that universe. What thought leaders and industry specialists will help you keep up with the latest information about your industry? Who in your city is involved in that industry? By getting into this world, you ensure that your intake of information is relevant and that whatever you send out from Twitter reaches a relevant audience.
This post covers ways to find and engage people on Twitter.
I've labeled 2013 as the year of consolidation where people and organizations will be decreasing the number of social media platforms they use to focus on the ones that have the most impact. This trend will combine with the personalization trend. Andrew Davis best describes this trend in his book Brandscaping:
Twitter has released a new feature allowing you to create lists within your main Twitter following list. For instance, you may be following 1,000 different Twitter accounts. Lists allows you to break these into categories and add the accounts that fit into that category. The main benefit here is that you can curate your own Twitter feed to specific accounts per list.
Last year, I did my first set of Apple predictions and it became one of my most popular blog posts. I was right on a few predictions from last year and think Apple will still do a few of the others.
Here is my set of 10 predictions for 2013:
Over the past month, I have been working on a new entertainment system installation at a client's house. This client just purchased an iPad Mini and wanted to be able to control the entire system with her iPad Mini. This client went all out, the results were incredible, and she can indeed control the whole thing on her iPad (or iPhone or iPod).
You've likely been noticing a new look and feel to LinkedIn profile pages. Chances are, LinkedIn has prompted you to change your LinkedIn profile to this new design. If not, there is a simple way to force the change through on your profile.
Simply sign into your LinkedIn account and then copy and paste this URL into your browser:
Google has released multiple updates to their famed algorithm this year. One of the major updates addressed the issue of duplicate content. For example, if the New York Times posts an article and someone else copies and pastes that article verbatim on a website, Google will punish that site by decreasing the rankings in the search engines. The website that has more prestige and the website that first posted the content is considered the originator. Anything else is considered duplicate content.
I am using the WordPress plugin Secure HTML5 Video Player for WordPress. I have a Vimeo Pro account and have a situation where I need to hide the videos from vimeo.com but open up the possibility of embedding these videos only on sites that I choose.
I only have one problem with Vimeo. For some reason, the videos are not playing on the Samsung Galaxy II device. The videos plan on everything else from desktops, iPhones, iPads, most Android devices, etc. Just not on the Samsung Galaxy II.